WELCOME TO BALER - AURORA

La Reserva Baler

Barangay Reserva, Baler, Aurora | Developed by Sta. Lucia Land Inc.

La Reserva Baler is an exclusive 49-hectare master-planned residential and resort community in Barangay Reserva, Baler, Aurora — the first development of its kind in the province, and the only project that brings together beachfront lots, residential lots, commercial lots, and a dedicated hotel and resort zone along a single 1.4-kilometer shoreline facing the Pacific Ocean. Inspired by Spanish Mediterranean architecture and developed by Sta. Lucia Land Inc., La Reserva is designed not merely as a subdivision but as a complete seaside community — one built to match the singular character of a town that the Philippine government has officially recognized by law as the Birthplace of Philippine Surfing.

The 1.4-kilometer beachfront that defines La Reserva is not a backdrop — it is the organizing principle of the entire community. Four distinct zones are laid out along and around the shoreline: residential lots averaging 300 sqm in a low-density layout within walking distance of the beach; 28 exclusive beachfront lots averaging 1,100 sqm each with direct shore access; commercial lots positioned for tourism-oriented businesses, restaurants, and retail; and a dedicated hotel and resort area along the water's edge. Every zone serves a different ownership goal, and together they form a genuinely complete community rather than a single-use development.

La Reserva is currently in pre-selling stage, and visible progress on the ground is already underway — road networks are nearly complete, the community clubhouse is targeted for completion, and Letters of Intent and reservations are now being accepted. Early buyers are entering at introductory pre-selling prices, before the full commercial launch and before limited inventory — particularly the 28 exclusive beachfront lots — is gone.

Aurora Province welcomed 3.28 million visitors in 2024 — one of the busiest provincial tourism figures in the country. Baler's identity as the Birthplace of Philippine Surfing, now legally protected under Republic Act 11957, gives the town a permanent global brand that drives consistent year-round visitor traffic rather than seasonal peaks. A World Surf League event has already brought competitive athletes from across the Philippines and Asia to Sabang Beach, and Aurora's sports tourism profile continues to expand. For real estate investors, this is the early-stage moment — a town whose tourism infrastructure is growing rapidly, whose land prices have not yet caught up to that growth, and whose first master-planned beachfront community is still in pre-selling.

La Reserva sits in Barangay Reserva, Baler, Aurora — approximately 244 kilometers northeast of Manila. By private vehicle, the route takes the NLEX and SCTEX, exits at Tarlac, continues through Cabanatuan City and Nueva Ecija, and follows the scenic Pantabangan-Baler Road through the Sierra Madre Mountain Range, with a travel time of approximately five to six hours. Regular bus service is available from Cubao, Quezon City via Genesis Transport and other lines with direct trips to Baler town proper. The journey itself — through mountains, rivers, and an increasingly rewarding natural landscape — is part of what makes arriving in Baler feel like a genuine escape.

First master-planned residential, commercial, and resort community in Baler, Aurora

49 hectares with 1.4 kilometers of Pacific Ocean shoreline

Spanish Mediterranean-inspired architecture and community design

Four distinct zones — residential lots, beachfront lots, commercial lots, and a hotel and resort area

Residential lots averaging 300 sqm — all within walking distance of the beach

Commercial lots suited for tourism businesses, restaurants, retail, and hospitality

Road networks nearly complete; clubhouse targeted for completion

Currently accepting Letters of Intent at pre-selling prices — limited inventory, especially beachfront lots

Baler officially recognized as the Birthplace of Philippine Surfing under Republic Act 11957

Aurora welcomed 3.28 million visitors in 2024 — one of the highest provincial tourism figures in the country

Ideal for OFWs planning a future home, Metro Manila professionals seeking a surf-town retreat, and investors building rental income in a rising tourism destination

Beachfront Lots — 28 exclusive lots averaging 1,100 sqm with direct Pacific shoreline access — the most coveted addresses within the development

Residential Lots — Low-density lots averaging 300 sqm within walking distance of the beach, suited for vacation homes, retirement residences, and permanent coastal living

Commercial Lots — Strategically positioned lots for tourism-oriented businesses, restaurants, cafés, retail, and accommodation ventures

Hotel & Resort Area — Dedicated hospitality zone along the 1.4-km shoreline for developers and investors planning boutique resort or hotel projects

Status: FOR ANNOUNCEMENT PURPOSE ONLY | Contact us for updates on this project development.

FOR ANNOUNCEMENT PURPOSE ONLY

What You Can Own Here

at La Reserva Baler

300

Sq Meters Lot

Tentative Price

₱10,000

Sq Meter

Payment Terms

20% payable 6 months to 2 years
80% payable 5 years to 10 years

386

Sq Meters Lot

Tentative Price

₱10,000

Sq Meter

Payment Terms

20% payable 6 months to 2 years
80% payable 5 years to 10 years

600

Sq Meters Lot

Tentative Price Lot

₱10,000

Sq Meter

Payment Terms

20% payable 6 months to 2 years
80% payable 5 years to 10 years

1,100

Sq Meters

Beachfront Commercial Lot

Not Available
at the Moment

For announcement purpose only.

LA RESERVA BALER ENTRANCE GATE

LA RESERVA BALER PROJECT DEVELOPMENT MAP

LA RESERVA BALER LOCATION MAP

FOR ANNOUNCEMENT PURPOSE ONLY

TENTATIVE PRICE = 10,000 PER SQM @ 300 SQM MINIMUM LOT
(FOR ANNOUNCEMENT PURPOSE ONLY)

ACCEPTING LETTER OF INTENT (Reservation)
This is soon to be launched but with ready development. Road networks are now nearly completed. Community clubhouse is to be completed very soon.